<aside> 🎨 In February 2023, TripActions rebranded itself as Navan. This project (and my time at the company) precedes the change, so this writeup reflects the old company name and branding.
</aside>
Towards the end of 2019, TripActions needed to quickly expand its trains offering in order to fulfill pilot contracts with several new European customers. This was a high visibility project since it was our foray into a new market with new revenue streams. However, we had two limiting factors from the get go:
As the sole designer, I worked with our product, operations, and support teams based in Palo Alto, CA and our engineering team based in Russia over the course of twelve weeks to get these pilots ready.
As someone [very American] with limited experience with trains, there was a lot for me to learn. We started off by auditing several ticketing platforms, gathering feedback from my European co-workers who were more well versed with trains [because they have them], and conducting a few ideation sessions with my design, product, and operations teams.
Given the nature of the project, we needed to make sure our executive team was onboard with our approach, so we presented two potential solutions: